Crowdfunding Public Relations That Builds Buzz Every Time.

Tag Archives: crowdfunding marketing

crowdfunding marketing budget

Crowdfunding Marketing Budget

Crowdfunding Marketing Budget Fact: Crowdfunding Success Depends On It. What’s one of the biggest factors to crowdfunding success? A serious crowdfunding marketing budget. This article in Forbes makes that clear.  Here’s the best takeaway quote: Success also depends on the quality of the campaign’s content, and ultimately in the size of marketing budget, which will […]

crowdfunding marketing malaise

Crowdfunding Marketing Malaise

Crowdfunding Marketing Malaise – Privacy Concerns Percolate Crowdfunding promotion is a changing landscape.  For a long time the pace of change has been glacial but is quickly picking up speed..  Crowdfunding advertising agencies don’t want you to know that a crowdfunding marketing malaise is setting in; but it is.  When Internet users read articles like […]

stop crowdfunding spam

Stop Crowdfunding Spam

Stop Crowdfunding Spam.  If spamming people is your crowdfunding marketing plan then you have no plan. Seriously.  Stop crowdfunding spam.  It never works.  It never worked.  It will NEVER work. Crowdfunding promotion takes a professional approach through proper channels.  Spamming is not a proper channel.  Sending somebody a never-ending barrage of tweets or emails in […]

Get Your Crowdfunding Campaign Noticed

Get Your Crowdfunding Campaign Noticed

Get Your Crowdfunding Campaign Noticed – Guest Post by Stewart Dunlop If done right, crowdfunding can be an interesting (and desirable) alternative to loans and looking for investors to finance your business and ideas. However, even though there are lots of well-designed crowdfunding platforms and many people are interested in supporting good ideas, only around […]

Equity Crowdfunding Facebook Fails

Equity Crowdfunding Facebook Fails – 14 Case Studies All in One Place Crowdfunding marketing is essential.  That’s been made abundantly clear over time.  Equity crowdfunding Facebook fails, as a topic, is not clear but it should be to any observant entrepreneur. Sadly, too many entrepreneurs are not observant and end up wasting far too much […]

The Sony Crowdfunding Fail

This Crowdfunding Fail is a Teachable Moment. Sony. One of the best known companies on earth right alongside Coca Cola, Apple and Amazon. This is a multinational corporate giant that posted $70.71 BILLION dollars in sales in the past year, has over 128,000 employees with a market cap of over $49 BILLION dollars. So naturally […]

Crowdfunding Marketing – Stop The Madness

This Just In – Crowdfunding Marketing is a Mad Waste of Money To regular readers of this crowdfunding blog it might seem I’m just repeating myself when it comes to my position on paying for crowdfunding marketing and the truth is – I am. Not intentionally, of course. It’s just that more and more news […]

Crowdfunding Advertising – Endgame Part 2

Paying for Crowdfunding Marketing? Ad Fraud Could Rob You Blind. After just reading this in the Wall Street Journal: Microsoft and Google Browsers Had High Ad Fraud Rate, Study Claims I was inspired to publish a follow up piece to Crowdfunding Advertising – Endgame. Read part 1 first then keep on reading. In part 1 […]

Advertising a Crowdfunding Campaign

Advertising a Crowdfunding Campaign on TV – A Cautionary Tale. I was a first-hand witness to crowdfunding history this morning. What is usually a lazy Sunday morning turned into a scramble-for-my-phone and record-something-fast moment. That’s because I saw the first-ever TV commercial advertising a crowdfunding campaign. Yes indeed friends and neighbors! I was a witness […]

Crowdfunding Advertising – Endgame.

Advertising a Crowdfunding Campaign? Ad Blockers Are Running Interference. I fought off temptation to make this crowdfunding article nothing more than a list of links to articles about ad blockers and how they changed the game in Internet advertising. By extension this has a direct impact on anyone engaging in crowdfunding marketing. Thinking better of […]

Crowdfunding Marketing: The Success Catalyst

…”for a crowdfunding campaign to be truly successful, entrepreneurs must put effort into marketing it.” – John Boitnott, Inc. Magazine “Crowdfunding is not a “post it and forget it proposition.” Running a successful campaign requires a major time commitment in advance of, during and post campaign. It also requires that you be fearless in getting […]

Crowdfunding PR vs Advertising

The Showdown in Crowdfunding Promotion: Crowdfunding PR vs. Crowdfunding Advertising Welcome to the crowdfunding case study of the century! In this corner — crowdfunding advertising in the form of Facebook Ads, Google Ads and other forms of paid advertisement. And in this corner – crowdfunding publicity as applied through press releases, media outreach and social […]

Crowdfunding Campaign Success Strategies

Crowdfunding Campaign Success Strategies Go Way Beyond Good Crowdfunding Promotion This crowdfunding campaign success webinar we ran on April Fools Day 2016 is very serious as it’s loaded with useful tactics and techniques along with a daily action plan geared towards achieving crowdfunding success. What this crowdfunding webinar will teach you: How to boost the […]