Best Crowdfunding Success Tip Ever – A Surprising “Secret”
The best crowdfunding success ever tip – as with so many things in crowdfunding – should automatically occur to anyone with common sense. Sadly, as with so many things in crowdfunding, common sense is curiously absent.
So what is the best crowdfunding success tip ever? Maintain a professional website.
Please don’t laugh. You’d be astonished by the number of crowdfunding campaigns that don’t have this basic business essential. What shouldn’t come as a surprise is that crowdfunding campaigns without a website tend to have poor results. VERY poor results.
In the screen shot below, an EquityNet crowdfunding campaign for Threads has a link to a website. That’s good! If you click the link there is no website. That’s bad!
The best crowdfunding success ever tip is to not only have a link to your website; HAVE A WEBSITE.
There’s no better proof of the need for a fully functional website than this…
A picture really is worth a thousand words; This equity crowdfunding campaign has no website — and no money raised.
Why is it that the best crowdfunding success tip ever is to have a proper, fully functional website? Because if you are crowdfunding in any capacity you are in business. If you’re a business without a website nobody will take you seriously. That’s because you’re showing the world that you are not taking your business seriously and you shouldn’t be taken seriously.
The best crowdfunding success tip ever has a second part to it; building a professional, presentable website can be easy and inexpensive. Hosting companies like GoDaddy, HostGator and Wix offer easy to use tools that makes building a website a snap. With very low hosting fees and simple yet powerful tools there is no excuse for any business not to have a website.